I often meet people who lean on achievement inflation without much specificity. One phrase that illustrates this: “I built that team from scratch.” In my experience, when someone says this, it reveals more about how they see themselves than what actually happened.
I get a lot of LinkedIn requests from people I don’t know. That’s expected—and welcome. The “Add a note” field is often underused.
I spoke with a CMO candidate who sent over a sharp, well-structured breakdown of his experience—something he’s used to campaign for stakeholders and recruiters. It’s a smart approach. Take a look and consider crafting one for yourself:
Lately, my calls with creative execs have reinforced just how crucial it is to ask better questions. I’m always learning this myself in my role. Next time you’re speaking with a recruiter or hiring manager, consider these:
I always appreciate people who “take the call.”
Never again go market blind into a recruitment conversation.
The way we communicate our experience has shifted. Resumes cover the basics—names, dates, and data—but LinkedIn should feel more like your personal brand story
When I talk to creatives searching for their next job, I’m always curious about their targeting.
The employer dictates the schedules, interviews, and job outlines. However, this person has challenged that norm with a simple approach after the first interview.
I've spoken to a lot of candidates who go through a process with a potential employer and some even do (unpaid) assignments, and then, get ghosted.
