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I spoke with a CMO candidate who sent over a sharp, well-structured breakdown of his experience—something he’s used to campaign for stakeholders and recruiters. It’s a smart approach. Take a look and consider crafting one for yourself:
1. I’ve built a career scaling lifestyle brands as an integrated CMO (VP in larger orgs), leading Brand, Growth, and Creative.
2. I’m an NYC-based alum of Gap, Unilever, and most recently, CookUnity—an Insight Partners-backed DTC food-tech company—where I drove 9x growth and a $1B market cap.
3. Now, as a contract CMO, I just wrapped with Amp—my latest in a series of fashion-styled consumer-tech advisories.
My goal: To bring my diverse playbook to an established brand, driving cultural relevance and explosive growth.